
OUR PROCESS - PEAK METHOD
You and your company have spent years creating and refining your products to make them perfect. It’s a labor of love and we want the process of bringing your products to retail to be just as exciting (and less stressful!).
At Crux Retail, we move quickly, yet strategically, though proven steps that lead to a successful retail rollout through our PEAK Method.
Preparation
We become experts in you product and apply deep retail insight to drive conversions.
Engagement
We focus on what excites and connects your ideal customer in the shopping journey.
Action
From prototyping to production, we design visually engaging retail displays.
Key Metrics
We measure impact, support retailers and optimize so your display performs at it's peak.


PHASE 1:
PREPARATION
PHASE 2:
ENGAGEMENT
PHASE 3:
ACTION
PHASE 4:
KEY METRICS
Discuss project goals
Set a timeline and discuss deliverables
Explore competition, trends, user interaction
Initial brainstorming through sketching
Realistic renderings to visualize design
Explore competition, trends, user interaction
Create production ready CAD model
We value your feedback at every step of the way
Price out materials
Test functionality and durability
Fine tune the design
Get the green light to start production
Domestic & overseas manufacturing
Customized & tailored to your needs
Global distribution capabilities
Unpack, enjoy & SELL!
Review project success
Roll on to the next adventure!
Meet over coffee