INGREDIENTS: POWDER-COATED METAL / DIGITAL PRINTING / STYRENE
What we did:
YellaWood’s immersive, full-scale “Showroom-in-a-Showroom” fixture for brings a dimensional, architectural touch to retail environments; merging education, comparison, and inspiration in a single display. By combining tangible product samples with lifestyle visuals and category callouts, the display creates a high-impact destination for contractors sourcing building supplies.
The result:
▸ Category-level storytelling with clear benefit-driven messaging to guide informed decision-making.
▸ Tactile interactions with physical wood samples let customers compare textures, grains, and finishes, encouraging in-store engagement and boosting material confidence.
▸ Stain showcase & swatch center integrate stain samples with color names and finishes help shoppers visualize aesthetic outcomes and choose the right tone.
▸ Inspirational lifestyle imagery and application examples surround the fixture, turning raw materials into aspirational home improvement ideas.
▸ Custom architectural pergola canopy anchors the display as a marquee brand moment, instantly drawing attention on the sales floor.