storytelling
in a 1.5' x 1.5' space.
400+ retailer deployment · premium materials · elevated branding merchandising · highlights key product benefits
explore the work
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POP Retail Display
what we did:
Designed to educate pet parents at the point of purchase, this Instinct display combines product merchandising with clear nutritional storytelling to explain the benefits of raw feeding. The fixture guides shoppers through the brand's Raw Longevity platform, helping them understand feeding options while encouraging trial through strategically placed sample-size products.
the result:
▸ Educational side panels communicate the benefits of raw nutrition through simple, easy-to-digest messaging that supports shopper decision-making.
▸ Integrated trial-size merchandising lowers the barrier to entry and encourages first-time purchase and product experimentation.
▸ Dual-sided communication strategy allows the display to engage shoppers from multiple angles while maximizing message exposure.
▸ Tiered shelving configuration accommodates a mix of trial packs and full-size products, supporting both discovery and basket-building opportunities.
▸ High-impact branded presentation uses Instinct's signature color palette, nutritional imagery, and lifestyle messaging to create strong shelf differentiation and reinforce brand credibility.
how we get more
from your in-store footprint
Constraints are our superpower. Every client has a different space and business needs.
Our approach leverages the most out of your brand’s in-store footprint by creating designs and solutions that:
engage shoppers
with tactile and interactive product features.
give floor associates a sales tool
used to communicate value and encourage trials.
improve the customer experience
by making products easier to discover.
create retailer buy-in
through bold aesthetics without disrupting store layouts.
scale cohesively
across retail chains and dealer networks.
The goal is simple: