from pilot programs to nationwide retail rollouts

consistent retail display

rollouts across every store

Whether you're testing a new merchandising concept in a handful of stores or preparing for a rollout across hundreds or thousands of retail locations, Crux Retail helps brands execute retail programs with consistency from concept through installation. Our team combines design, engineering, manufacturing, inventory management, fulfillment, and ongoing program support to ensure every display delivers the same brand experience wherever it's deployed.

Silhouette of mountain range against a black background

retail rollout experience

Brands trust Crux Retail with retail displays that need to perform across hundreds or thousands of locations.

That experience has shaped the way we approach design, manufacturing, fulfillment, and nationwide rollout.

“I've used Crux Retail exclusively for all of our national retail fixture project needs from concept through design and implementation. Lane and his team are pros and are always there to help. I would highly recommend Crux Retail to any manufacturing business who needs a partner in placing products on the retail floor with genuine account support."

-Kristian Kolflat, Yakima

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helping customers experience products before they buy

the launch:
2,000+the home depot locations

Designed for nationwide deployment, this modular merchandising program was rolled out to all The Home Depot stores across the U.S. The system gives shoppers a hands-on way to compare Makita's cordless platform while maintaining a consistent brand presentation across the entire network.

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flexible merchandising for an evolving
product line

the launch:
2,000+the home depot locations

Developed for high-volume retail, this merchandising program improved product visibility while keeping the fixture compact and easy to maintain. The nationwide rollout included 2,000+ Target stores throughout the U.S.

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simplifying technical product education

the launch:
190+ REI locations

This modular display program helps shoppers compare Yakima's roof rack systems and accessories through a hands-on retail experience and product education. The rollout delivered a consistent brand presentation across more than 250 REI stores nationwide.

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flexible merchandising for an evolving
product line

the launch:
500+ whole foods locations

Designed to fit seamlessly within existing shelving, this gravity-fed display improved product presentation without disrupting the shopping experience. The program was deployed across Whole Foods Market’s U.S. footprint.

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flexible merchandising for an evolving
product line

the launch:
190+ REI locations

To showcase Wahoo's connected fitness ecosystem, this interactive display gives shoppers the opportunity to see and feel Wahoo’s bike computers and how the products mount to handlebar structure. Both display stands were created in accordance with REI retail guidelines and launched across its U.S. retail network.

what enterprise

brands need

When launching large merchandising programs, brands need a partner capable of supporting the entire retail lifecycle, from early concepts and prototypes to manufacturing, inventory management, store fulfillment, and long-term program maintenance.

design & engineering

collaborative concept development, engineering, CAD, prototyping, and production-ready documentation.

manufacturing

production capabilities that scale from pilot programs to nationwide retail deployments.

warehousing

secure inventory management for displays, replacement parts, and printed graphics.

inventory management

monitor inventory levels and replenish displays as retail demand changes.

fulfillment

ship complete display programs or individual replacement components directly to stores, dealers, or distributors.

graphic refreshes

update branding, pricing, seasonal messaging, and product launches without replacing the entire display.

ordering portal

custom ordering systems simplify replacement graphics, spare parts, and additional display orders across dealer networks.

ongoing
program support

as product lines evolve, merchandising programs evolve with them.

supporting every stage of your retail program

discovery

concept development

engineering

prototype

manufacturing

warehousing

retail fulfillment

graphic refreshes

program support

to scale

designed

unique designs

1200+

countries

50+

retail-locations

2000+

delays

0

hundreds dealer locations

multiple retail channels

food & beverage

home improvement

sporting goods

RV

Outdoor Recreation

independent dealers

why brands continue working with Crux Retail

enterprise retail programs require dependable execution.

Brands choose Crux Retail because we combine creative merchandising with operational support that keeps programs running long after the initial rollout. Through seasonal product launches, expansion into new retailers, graphic refreshes, and display replenishments across dealer networks, Crux Retail serves as a long-term retail display merchandising partner.

consistent execution ̇ nationwide fulfillment


inventory management ̇ graphic refreshes


inventory management ̇ graphic refreshes

what types of retail displays work best for building products?

The best retail display depends on your product category and retail environment. Interactive displays, modular showroom systems, product comparison displays, and educational merchandising all help customers understand complex building products before making a purchase.

1

can retail displays be customized for dealer networks?

Absolutely. Many of our display systems are designed to adapt to different retail footprints while maintaining a consistent brand experience across national retailers and independent dealers.

2

do you manufacture and distribute displays nationwide?

Yes. Crux Retail manages engineering, manufacturing, warehousing, fulfillment, and rollout support for regional, national, and international retail programs.

3

can displays be updated as product lines evolve?

Yes. Many of our displays feature replaceable graphics, modular components, and flexible merchandising systems that allow products to be updated without replacing the entire display.

4

do you support home improvement retailers?

Yes. Our experience includes merchandising programs for national home improvement retailers, specialty dealers, electrical distributors, and building supply networks.

5

do you handle warehousing and fulfillment?

Yes. In addition to design and manufacturing, we provide warehousing, inventory management, order fulfillment, and replacement graphics to support long-term retail merchandising programs.

6

ready to build

a better retail experience?